Social media is a huge change in people’s lives, you can see this statistics about Facebook that explains it:
companies found their customers as well as employees evolving in this new communication heap. What if our employees said anything in their social profiles, is it considered the corporates opinion? Is the risk comes from joining the crowd and has, for example, a Facebook page or ignoring the change to prevent offending.
If a company paid for an employee 8 hours a day, is anything they contribute to social media at this time belongs to them?
If a company is interviewing someone for a job, can they consider his personal appearance and posts on social media as criteria?
Could I as a customer jump in a company’s Facebook page and type or tweet all offends that I can?
To answer these endless-looking questions, ask them again with removing the social media element, so, if an employee said anything in her/his paid time is it belongs to the company? Of course not, simple! Can I go to a company’s branch and shout to the reception about their bad services, they will work it out! It always happens. If a company wants to hire someone, they will notice his personality as much as they can; they also can ask anyone about him or her.
The biggest problem with social media, is everything is documented, and that what makes most of the struggle, the second thing is, it’s hard to find the boundaries that control what you’ve published about yourself or not, and . Since I was using the internet before the Web 2.0 boom, I was able to control my appearance on the web, and by the time passes, I was losing control until finally, Googling my name will have many things that I didn’t know that they’re there, hoping there is nothing bad buried in my memory but not in Google’s memory.
In courts, single evidence is enough to make all the difference, and we are leaving everything possible behind us.
It is very important that lawyers –or anybody works in the justice sector- understand the importance of the data on social media, not only to avoid the risk for their clients but also for themselves. This is clear in Stoam Holding case 2 years ago when Stoam lawyer Drew Ledbetter used a juror’s tweet as an evidence, and these tweets were seriously taken as evidence with their tweeting time.
And since the social media boom is still growing, it’s not clear how it will change to the legal aspect of our life, and what other legal related traps it will create.